A Message From Earth

WeTransfer

Overview

To celebrate the 40th anniversary of The Golden Record project, WeTransfer partnered with Stink Studios and an assembly of content creators to present amessagefrom.earth — an interactive site of specially-commissioned music, film, art, and literature paying tribute to the ambitious, optimistic spirit of the original.



Production Process

Given the experience’s reliance on original content, the production process required both creative direction and – at times – close collaboration with WeTransfer and our artist partners. The site featured both original and curated works provided by the likes of Sophy Hollington, Dr. Wanda Diaz-Merced, Oneohtrix Point Never, SURVIVE, Gilles Peterson, Deepak Chopra, and many more.

The crux of the creative process: creating a contemporary digital collage representative of the human condition, 40 years after the original Golden Records were sent into space. The resulting designs and interactions broke many rules of modern web design, inventing alternative ways to interact and stepping outside of a modular, gridded system. 


Results

“A Message From Earth” was a labor of love on behalf of so many artists and individuals that believed in its purpose. As a result of those efforts, this project gained the following recognition:

Webby Awards
Best Branded Editorial Experience (Advertising, Media, and PR)

ADC
Silver Cube (Integrated – Branding / Campaign)
Bronze Cube (Craft in Online – Mobile – Art Direction, Single)
Bronze Cube (Online – Mobile – Websites, Single)

One Show
Merit, Digital Design

D&AD
Graphite Pencil (Digital Design / Websites)

FWA
Site of the Day (December 27, 2017)

Awwwards
Site of the Day (January 6, 2018)

Studio Team

Mick Coelho da Silveira, Sr. Creative Developer
Jacinte Faria, Executive Producer
Nick Fearnley, Art Director
Sara Haas, Jr. Art Director
Scott Jesser, UX Lead
Emil Karlsson, Motion Designer
Will Kent-Daggett, Developer
Casandra Malowanczyk, Strategy Lead
Yego Moravia, Creative Director
Sean Quinn, Producer
Anthony Tran, Associate Technical Director
Ian Watt, Content Director/Copywriter